Pricing

Pay per Message  OR  Pay per Monthly Active User (MAU)

💡 You can choose between these plans for each of your channels individually. Switching between flat rate (mau) and price per message (ppm) and plans is possible at any time for each single channel. A MAU is any user that sent or received at least one message during a calendar month. Invoices are created at the first day of a month based on the current setting (MAU or ppm).

Monthly fee cap!

💡 After reaching the monthly fee cap (e.g. 499,- € for the medium plan) additional messages / MAUs are FREE!

Imagine a flat rate, where you have to pay less if you don’t use the included amout. Wow!

Small
(default)
Medium Performance
The starter plan for low volume channels.
Consider upgrading when you send more than 20k messages per month.
This plan is best for up to 1 million monthly messages. This plan is the best choice for customers who send more than 1 million messages per month or who require the highest possible throughput and performance on a dedicated server.
Price per Message sent 0.003 € / msg 0.002 € / msg 0.001 € / msg
Messages Included 100 msg 20.000 msg 1.000.000 msg
Throughput (WhatsApp)¹ 50 msg / s 50 msg / s 150 - 300 msg / s
Monthly Base Fee


0,- € monthly


19,– € monthly²


79,– €

upon request
Monthly Fee Cap³ no maximum max. 499,– € upon request
Small
(default)
Medium Performance
The starter plan for low-volume channels.
Consider upgrading if you expect more than 1,000 MAUs per month.
This plan is best for up to 50k MAUs. This plan is the best choice for customers who have more than 50k MAUs per month or who require the highest possible throughput and performance on a dedicated server.
Price per MAU 0.06 € / MAU 0.04 € / MAU 0.02 € / MAU
MAUs included 50 MAUs 1000 MAUs > 50 000 MAUs
Throughput (WhatsApp)¹ 50 msg / s 50 msg / s 150 - 300 msg / s
Monthly Base Fee


0,- € monthly


19,– € monthly²


79,– €

upon request
Monthly Fee Cap³ no maximum max. 499,– € upon request

¹ Throughput:
The message throughput varies by type of message, whether you send message to new contacts or existing contacts, media files or text messages and how fast you can make calls to our APIs. The number provided is a a theoretical number that can be reached by sending text messages to existing contacts.

² Base fee „Small“:
The base fee shown is only for WhatsApp Business API channels. Facebook: 0€, Telegram: 0€

³ Monthly fee cap:
When your monthly invoice for this channel exceeds this amount, additional messages sent are free! Does not apply to WhatsApp message templates.